Structure Of The Exam

There are two sections to this exam , the first section is theoretical and the second half is practical.

1. Understand how online and social media products are used.
2. Understand the impact of social media and globalisation on media audiences and producers.
3. Understand how global industries use social media.
4. Know how to plan and manage a social media campaign.

The exam is out of 60, a pass grade sits around 25 marks and a distinction around 45.